2023
POLWEL Members Survery Findings
The insights collected from the POLWEL Members Survey will help POLWEL make informed decisions to enhance the value it provides to members and shape marketing strategies for future outreach efforts. The survey was conducted from 5 to 19 June 2023.
Almost
%
of approximately
18,000 PCWF members
took the survey
(that’s more than 500 people!)
TOP 3 SOURCES
of how members know about
POLWEL after they joined SPF
Friends,
family members,
or colleagues
EDM broadcasts
Unit’s noticeboards
PRICE
is an important factor
when deciding to procure from POLWEL
- CONVENIENCE 90%
- CUSTOMER SERVICE 50%
- FAMILIARITY WITH POLWEL 70%
- PRICE 100%
- RECOMMENDATION 40%
- OTHER 1%
Did You Know?
%
are aware of POLWEL's yearly contribution of 20.6% of its surpluses to PCWF
%
knows that PCWF Ordinary Members are automatically shareholders and Ordinary Members of POLWEL
%
cannot differentiate between POLWEL and SPCS
%
prefers to hear from POLWEL via EDM broadcasts
Members' Satisfaction Levels
will recommend their colleagues to procure products and services from POLWEL with a score of 7 and higher
Services Procured From POLWEL
1 Purchased Police gifts and souvenirs
2 Placed fixed deposit
3 Attended a training course / workshop
4 Taken a loan
5 Received career transition support
We Heard You!
WE WILL …
- Conduct more publicity and outreach efforts
- Improve our product and service offerings
- Sharpen our communications with you